The new economy has employers being more creative in adding value to the bottom line. Employers are increasingly replacing full time, benefit worthy positions with temporary workers and contracted employees. In the past these positions were reserved only for special projects but not now. And with Obamacare requiring employers to provide health-care to all employees this trend will only increase. I know of two local restaurant owners that will change their business model to takeout and catering only so they will no longer need full time waitresses. The cost of providing health-care would simply cripple their business. It is sad because many of the waitresses have been with these establishments for years and now will be in the unemployment line. Jobs with benefits a thing of the past
The job market has been a scary place for a while now, making a home based business more desirable. Workers are being forced to find creative ways to either supplement or replace their income. Many workers still are wary because they are looking for the old reliable “job with benefits”. With that option being harder to locate, the job market will open up for highly qualified workers to turn entrepreneur.
There are many options out there in the mlm arena. There are some great companies, many good ones and a lot of not-so-good ones. How do you decide which one is right for you?
- Make certain the company has an incredible core product that meets the marketplace demand and that you love it and feel comfortable promoting it! Selling services is much more difficult but not impossible if it is something in high demand.
- In this economy, the product should be priced right for the masses. MLM companies that sell “high ticket” items are not flourishing in this economy no matter how good their products are. People are simply not trading up. It is even more advantageous if you can simply divert the customers spending to a better product at a relevant price point.
- A product in the “Health & Wellness” arena is always a good idea according to leading economist Paul Zane Pilzner.
- It is important that you love the product and company mission. It is much easier to educate and help others find realistic solutions than to “sell to”them. Not many people love to sell or love to be sold!
- The product needs to be something everyday consumers can and will use even if they are not getting compensated to do so.
- Take a look at the founders of the company. Do your research and find out all you can about their history and experience in Network Marketing. It is very difficult for a successful real estate investor to cross over into the MLM arena and find similar success. Find out about the founders integrity, personal history, financial backing, etc.
- Make certain the Founders are involved in the company and that the organization is not owned by Investment firms or private “hedge funds”. These have proven to be quite volatile over the past years. Check to see if the company has recently filed a bankruptcy in their home state.
- Do not get involved with a company that wants more than $500 to get you started. Monthly expenses should be on a scale and matchable to each person’s circumstances. If they want too much up front then they are front-loading and it is not a sustainable business for everyday, middle class folks. Steer away from these businesses.
- Only go with companies who have “Hybrid” compensation plans. Also, it should not be too difficult to achieve the first compensation level. If it takes too long to get decent pay then many people give up and quit!
- Finally, make certain the company has duplicable systems and tools in place. The system must be simple and “Getting Started” training should be free.
For a free consultation call me @ 305-339-5790.
“Live healthy, speak the truth and have fun!”
Missi Smith

